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When it comes to online radio stations, SHOUTcast is undoubtedly the easiest platform to work with. It very user-friendly, it has the best features and offers some of the best online support available.

In order to fully understand how to set up and run your radio station, you first start by getting a sense of the larger picture. The short version goes like this: you have a software program that broadcasts to a server. The server listens to your application and listeners connect to the server. The server then relays the signal from the software to the listeners.

There are a couple of things you need before we get started. In order to start broadcasting online you need Winamp, the SHOUTcast DSP plug-in for Winamp, a server to stream to (that also has a very good bandwidth so you can stream your music in a high bitrate), and of course, a couple of music files.

The SHOUTcast streaming server

When it comes to the broadcasting server, most people prefer to go with a monthly subscription company that provides SHOUTcast hosting services. There is also the option of hosting the station on your own unit. We would recommend you take a look at our radio hosting plans and decide for yourself if this is something that might interest you. If money is an issue and you want to host the server yourself then you should head on to shoutcast.com and download the latest SHOUTcast DNAS server.

Tip: If you are running the radio station on your own server make sure that your ISP’s Acceptable Usage policy allows you to run servers and that you have sufficient bandwidth to sustain a high bitrate for your music files. If you aren’t sure if your allowed bandwidth is sufficient then there are several bandwidth calculators that could help you. You can find a bandwidth calculator on our SHOUTcast hosting page.

If you are planning to host your station on your own server then you will have to properly configure it. Even though setting up your server may seem a bit more technical, there is extensive documentation about it on the internet.

Setting up your radio station

Once you have your SHOUTcast server you will need to configure the SHOUTcast DSP plugin. I will assume that you have already installed Winamp on your computer. The next step would be to install the DSP plugin.

1. Once you have installed DSP you will need to go to the Preferences option in Winamp, then Plug-ins > DSP/Effect and select ‘Nullsoft SHOUTcast Source DSP…’
2. On the DSP settings tab you will first need to select the ‘Encoder’ option. We recommend you select Encoder 2 as there are known issues with Encoder 1.
3. The Encoder Type should be MP3. Select the format and bitrate you want to stream with.
4. On the ‘Output’ tab you should select an output. You can leave it as defalut (Output 1).
5. Press the ‘Connection’ button and type in your server address (use ‘localhost’ if the DSP plugin and the server are on the same machine).
6. On the ‘Port’ option you should enter the port you have as PortBase.
7. After you insert your password, finish off by selecting the encoder number you have previously set.

Once your station is live, there are numerous ways in which you can promote it online so you receive more listeners and grow your station’s popularity. We recommend that you start by listing your station in SHOUTcast official page. You do this by clicking on the ‘Yellowpages’ button on the shoutcast.com page. Enter some text that best describes your radio station and make sure that you check the ‘Make this server public’ option.

Whether you are only getting started in online streaming or you are an advanced broadcaster, our SHOUTcast hosting plans can offer a highly scalable and professional solution to your hosting needs. Here is a video tutorial on how easy it is to set up SHOUTcast using one of our plans and get streaming audio online in no time.

If you enjoyed reading this article then you may want to find out more about online radio servers by checking the articles below:

• Becoming an online DJ
• Best ways to improve your online radio
• Automating your online radio station

You probably remember the early years of the television when broadcasting live shows was a huge deal. Millions of people were on the edges of their seats at home every time there was a live sporting event being broadcasted on the TV. We have come a long time since then and now the live event streaming technology is available for virtually anyone.

If you are worried about not having any technical skills that are required to start streaming live video online then you can stop right now. Most of nowadays services are very user-friendly and they will take you by the hand every step of the way. Even if you have no technical background whatsoever, you will still have no problem in setting up a live video stream by yourself.

Price is also not a problem when it comes to live event streaming services. Since there are so many online companies offering this type of service, competition can only mean good things for the end-user. However, if you are going to stream your live event to a very large audience then be prepared to pay accordingly. The video quality of the stream is also going to influence the price you pay for this service.

As previously mentioned, you don’t need to have any type of technical knowledge in order to be able to start streaming video content online. Even if your video streaming provider is not at all helpful, there are still hundreds if not more online tutorials in every format imaginable that are just waiting for you to check them out. However, if you stumble upon a company that won’t offer you support then simply move on to the next. There are many companies offering this type of service and they should be begging you for your business.

Even though live video streaming is very easy to do and won’t cost you a fortune, you still have a few requirements. You probably already have a computer with an internet connection. All you need now is a video camera or even a decent quality web camera. Keep in mind though that if you want to viewing quality of the stream to be good, you will also need to have a pretty good device to record with. Besides the computer, internet connection and video camera you will also need a live video streaming service that we have talked about earlier.

The beauty about the even streaming service is that you can use it for anything you have in mind. If you have a music concert coming up then you can use even streaming to broadcast the live event to your friends, family and fans. You can even use live streaming at personal events such as weddings and baptism ceremonies.

With live video streaming you can have as many or as few people watching as you like since this technology is extremely flexible. So as long as there is an internet connection, people from all over the world will be able to tune in on your live broadcast and enjoy your video content.

There are many SHOUTcast hosting providers who claim that they are offering unlimited services. The word unlimited is used quite a lot in marketing and many people fall into this trap, leading them to buy services from companies looking only to monetize. Radio hosting companies are also using this word to promote their services: unlimited bandwidth, listeners, storage space, etc.

 If you take a closer look at their terms of services page you will see that they will in reality let you use their service until you become a problem for them (ie. Using too much of their resources) and affect the services they are providing for other customers.

 Even though you may very well find unlimited features to a service, there is most likely a control point behind it such as – you have unlimited bandwidth but for a limited number of listeners. This way they are making sure that they are not overcrowding their server.

 You can also do your own research online regarding this matter. Better yet, you can ask the customer support (if they have any) of the company providing the said service. If they stick to their marketing tactics and state that they are offering truly unlimited services then you can be certain that there is something fishy about that company. Nothing is truly unlimited when it comes the internet and anybody who states otherwise either doesn’t know what they are talking about or they are trying to mislead you.

 Every server has its limitations so there is no such thing as unlimited listeners, unlimited bitrate, bandwidth, disk space, etc. Many online companies are overselling their resources and this can only mean bad things for all their customers. You will eventually end up moving to another provider and this is a headache you do not want to have. Good hosts will never overcrowd their servers.

So the next time you see a company that offers all unlimited features then do yourself a favor and stay away from them. They only care about selling more and not about making their customers happy by providing quality services.

If you have a slow-running online business then you may bring it up to speed with mobile applications and here is why: mobile apps are extremely popular nowadays and people from all around the world are using them. Most of the large online businesses are already growing their profits even more by using mobile technologies and so should you.

Why do you need a mobile application for your business? Since nowadays most web users come from mobile devices, it seems only normal that your business would be on mobile platforms as well. The last few years have known huge advancements in mobile technology and it would be a mistake to ignore the potential within this market has.

How you can go about developing your own mobile application? Even though you may not have the necessary skills to develop a mobile application all by yourself, you can still hire a freelancer or professional development company to do this work for you. All that you are required to do in this case is to come up with a good app idea and put in into practice. You may find that hiring a professional mobile developer will cost you a bit more money however, this way you have the certainty that your money have been well spent whereas if you hire a freelancer you may find yourself with no money and a bad mobile application on your hands.

Once your application has been developed and properly tested you will probably want to sell it or give it away for free. Either way, you will only benefit from distributing your application to as many people as you can possibly can. You may be wondering how you can benefit from giving away your app for free. The truth is that in some businesses, gaining the trust of your clients is more important than what you would get for selling your application.

There are many thing you can do with mobile applications. No matter what your niche market is, you can still build a mobile application that complements you online or offline business.

Should you change your web hosting service to a dedicated one? As your online business grows you may find yourself needing a better infrastructure for you internal network. Moreover, as the world becomes a lot more digital, you should acknowledge that the need for data protection and convenience is essential to business. What exactly is a dedicated server and should you consider getting one also? This is a problem that may haunt you as a small business proprietor or manager. Teaching yourself on dedicated servers and what purpose they have when it comes to the business world might eventually provide you with an answer, however as you evidently don’t have time intended for this, you may want to at least take a couple of minutes to examine this article through and familiarize yourself with dedicated servers and the impact they can have on your own company.

A dedicated server could best be defined as being a web hosting solution where the administrator has access over the whole server and does not share it with anyone. It is, as the name would imply, dedicated only to you and thus not shared. There are several types of dedicated servers which you can buy for your business, but you needn’t really invest in one unless you know for sure that your business has to have one.

If you are really looking at the idea of a dedicated server, then you likely have a business website. By verifying your every day internet use you could possibly tell if your small business needs a dedicated server or not. It is advisable that you purchase a dedicated server if your web site has a lot more than 3000 daily visitors. If your present hosting solution can not handle all the traffic you receive everyday you might notice slow downs on your internet site.

You will also need to determine how powerful a dedicated server you need. Dedicated servers can also be managed or unmanaged. The unmanaged dedicated server solution implies that you are basically running the server by yourself. Then again, deciding on a managed server will allow you to benefit from set up support and help in running your server together with getting all of the equipment you need. If you make up your mind to go with the latter you will only need to concern yourself with regards to the content of your site and little else.

So if you now know which kind of dedicated server to purchase you also need to work out which is the perfect place to buy it. The best place to do your investigation is probably the web. This way you will easily manage to find the brand you are most pleased with and buy it or rent it for a respectable price. You can moreover seek out great product ratings from other buyers which will make it a lot easier for you to determine which make or model to grab. By simply doing your exploration ahead of time, you can allow yourself to make a great investment.

It is usually quite hard to make this type of important decision for the company such as purchasing a dedicated server. Make sure that the benefits of having a dedicated server will outweigh its cost. If the figures work out right, a dedicated server can be a great value to your company, boost your profits and increase your performance. Paying for a dedicated server thoughtlessly, without doing any investigation could imply spending a lot of money on something you didn’t need to have. With a little guidance, you will undoubtedly make the right decision.

From the moment it first came out, the Internet has continued to grow and is has now become the most powerful medium around. It is used in just about any type of business you can imagine and there are many businesses that function solely online. Most people use it to talk with your friends and family but those who use it for business purposes know that it is an invaluable tool that they will not be able to do without. Together with the Internet’s popularity rise, so did a great deal of other technologies flourish, live video streaming most importantly. Many people are particularly fond of live video streaming but this isn’t much of a shock. There has always been an instantaneous attraction for viewing live events and the current technology is just about the best at doing this.
Among various other things, live event streaming does one thing the best and that is certainly getting you exposure. If you’re planning to reach thousands of people then streaming your events live will certainly permit you to make that happen. Many internet businesses have already started understand the potential in this technology and are enjoying its benefits as we speak.
No matter what event type you want to stream online You may use the live event streaming technology to spread your message. Getting started with using this technology can be quite simple as well. In case you presently have a video camera and a PC with web connection then you’ve got everything that you need. Broadcasting your events live is as simple as can get. You aren’t needed to possess any sort of skills to do so.
If you’re planning to stream your events live to a incredibly large audience perhaps you might choose to hire an experienced video company. This might greatly enhance you reputation online and provide a better viewing experience for your audience.
To create a live event there are a number of easy steps you need to proceed through. You may first ought to contact a service provider and set up a time and date for the event. Some companies may possibly have filming teams available to aid you with your event streaming. You’ll need to use caution when choosing the service packet though. As soon as your event begins you won’t be able to change your plan if you find that you have too many or not enough people.
You may also use live streaming services to set up a pay-per-view event. By doing this you will easily be in a position to bill anyone wishing to attend at your live event online.
A lot of companies may even provide a recording of the stream. You could discover numerous uses for your stream’s recording. You might even include it on your site and make it accessible for every person who hasn’t been able to show up at the live event.
So regardless of where your family, good friends, fans, etc, can be found you’ll still manage to reach them with the aid of the event streaming technology. Broadcasting your live event online will certainly help you get the much wanted attention you need. Streaming live events has numerous gains and if you wish to get yourself noticed then this is the way to do it.

Using wowza to stream to mobile devices

A very powerful and yet underused marketing technique is video streaming to mobile devices. The reason why this marketing strategy will work really well right now is because nowadays just about everyone owns a high-end mobile device. The costs for streaming online have also been lowered since now there is a lot more competition in the streaming market. One of the best platforms for online media streaming is Wowza Media Server. Even though there are other platforms for media streaming, Wowza has very good support for mobile streaming, is reasonably priced and very user-friendly.

How could using video streaming to mobile devices help your marketing strategy? As a business owner, you need to spread your reach to as many potential customers as possible. Since nowadays most people own modern mobile devices, it only seems natural that you should expand your reach to mobile platforms as well. It is predicted that in the next few years there will be more people browsing the internet from their mobile phones rather than from their desktop computers.

Every respectable business should be looking to expand its reach to as many people as possible. After all, the more potential customers a business has, the more money they will have in thier pocket. With Wowza media server you are able to broadcast live and on-demand video content to even thousands of users simultaneously. Even though there are other software programs able to stream to mobile devices, Wowza media server is probably your best bet.

There is currently hardly any other medium bigger than the Internet. Every single niche that you can bring to mind makes use of the Internet. If you have relatives on the opposite side of the planet now you can simply speak with them via the Internet. Influenced by the internet’s rise, live video streaming has also become a powerful force. However, it’s not surprising the live streaming technology has received such recognition. The latest event streaming technology enables you to see live events in high definition and without having signal loss or interruptions.
You might have lots of advantages from live event streaming but certainly the best is getting you publicity. If you’re planning to reach thousands of individuals then streaming your events live will definitely let you achieve that. If you are an online business owner then this is the best opportunity to further market your products and services.
Whatever event type you wish to stream online It will be easy to accomplish this with the assistance of the event streaming technology. Streaming live events is very simple to do. In the event you already have got a video camera and a PC with internet connection then you have everything you need. You don’t require any special or tech expertise so that you can stream your events live.
If you’re intending to stream your events live to a very huge audience then you might want to seek the services of an experienced video firm. Doing this will pleasantly surprise your viewers and determine them to come back for more.
As mentioned above, putting together your first live event is very easy to do. First of all you’ll need to seek the help of a streaming service provider and tell them a time and date for your event. Many companies may possibly have filming crews available to aid you with your event streaming. One thing you will need to make sure of is to select the service packet that fits your needs. Streaming service providers may not be able to upgrade or downgrade your account plan as soon as your event has begun.
In case you have a commercial event or an event that you would like to have a paid attendance then you can definitely put together a pay-per-view event. Using this method you might easily be in a position to bill anybody wishing to show up at your live event online.
As an additional feature, some streaming events providers will offer access to a recording of your live stream. There are lots of things you can do with the live stream’s recording. You can quite nicely share it with the audience who was simply not able to show up at the live event as you were transmitting it.
Event streaming will permit you to get in touch with individuals around the globe. You should consider streaming your live events whether you will have a public or a personal event. By doing this you’ll receive the most exposure while still maintaining your costs down.

Author : Lucian Paun

If you have something important to say then the best and easiest way to make yourself heard is with the help of an online radio station. Even though you may think that the internet is saturated with radio stations, the truth is that there is always room for more, especially since the number of internet users has been growing continuously and will continue to grow even more in the coming years.

A lot of the people thinking about starting their own radio stations are worried that they need to have advanced technical skills or that they need to hire someone to manage their online station. When it comes to online radio, you don’t actually need any technical skills whatsoever. Most if not all companies offering this type of service will have user-friendly tutorials that even the most technical challenged person can follow. Still, if you can’t manage to set up your station by yourself there is always the technical support line that you can dial and have your problems solved.

Unlike classic radio stations, online radio stations allow you to reach people from every corner of the world. As long as they have an internet connection, they will be able to listen to your station whether they are at home, at work or even on the road, on their mobile devices. You can even embed the stream on your personal website so when people visit your site they will also be able to listen to your station.

The cost of setting up and maintaining your station is also another plus for the online radio. There is a great deal of competition in the online radio hosting world and this can only be good for the consumer. Unlike classic radio, you don’t need to have expensive equipment in order to broadcast live. All you need is a computer and an internet connection and you are set.
Author : Lucian Paun